Full Schedule

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Full Schedule

Click HERE to download the Agenda at a Glance PDF

All Days
Mon, Jan 22
Tue, Jan 23
Wed, Jan 24

Full Schedule

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Monday, January 22, 2024
11:00am – 5:00pm ET
Registration (sponsored by Hello Heart)

11:00am – 5:00pm ET

Registration (sponsored by Hello Heart)
Location: Caribbean Registration East

2:00pm – 2:45pm ET
Delivering our Brand Promise to Serve as the Member’s Champion

2:00pm – 2:45pm ET

Closed to Sponsors - Delivering our Brand Promise to Serve as the Member’s Champion (Marketing & Communications Community)

Location: Boca 5-6

Presenter: Sondra Imperati – Blue Cross Blue Shield Association

Optional Community Workshop

Sondra Imperati – Blue Cross Blue Shield Association ### 2204968###Presenter###Vice President, Brand Strategy###Blue Cross Blue Shield Association###
Presenter: Sondra Imperati – Blue Cross Blue Shield Association
###

2:00pm – 2:45pm ET
Engaging with Executive Audiences (Sales & Account Management)

2:00pm – 2:45pm ET

Closed to Sponsors - Engaging with Executive Audiences (Sales & Account Management Community)

Location: Caribbean Ballroom 4-7

Speaker: Anna Bunger – Consortium Health Plans

Speaker: Heather Siebenaler – Blue Cross and Blue Shield of Minnesota

Speaker: Andrea Wilson – Blue Cross and Blue Shield of Minnesota

Optional Community Workshop

Anna Bunger – Consortium Health Plans ### 2167061###Speaker###Executive Director, Market Insights & Consulting###Consortium Health Plans###
Speaker: Anna Bunger – Consortium Health Plans
### @@@ Heather Siebenaler – Blue Cross and Blue Shield of Minnesota ### 2167062###Speaker###Principal Account Manager###Blue Cross and Blue Shield of Minnesota###
Speaker: Heather Siebenaler – Blue Cross and Blue Shield of Minnesota
### @@@ Andrea Wilson – Blue Cross and Blue Shield of Minnesota ### 2167063###Speaker###Senior Leader, Major Accounts###Blue Cross and Blue Shield of Minnesota###
Speaker: Andrea Wilson – Blue Cross and Blue Shield of Minnesota
###

2:00pm – 2:45pm ET
Leveraging Artificial Intelligence to Prevent Misdiagnosis (Clinical Community)

2:00pm – 2:45pm ET

Leveraging Artificial Intelligence to Prevent Misdiagnosis - Sponsored by Covera Health (Clinical Community)
Location: Hibiscus

Speaker: Aaron Friedkin – Covera Health

Optional Community Workshop

Aaron Friedkin – Covera Health ### 2167110###Speaker###President###Covera Health###
Speaker: Aaron Friedkin – Covera Health
###

2:00pm – 2:45pm ET
Network Portfolio Positioning: Selling Select Networks & BlueHPN (Network)

2:00pm – 2:45pm ET

Network Portfolio Positioning: Selling Select Networks & BlueHPN (Network Community)
Location: Boca 1-2

Speaker: Alina Pabin – Blue Cross Blue Shield of Michigan

Speaker: Sarah Oliver – Consortium Health Plans

Speaker: Laurel Johnson – Consortium Health Plans

Optional Community Workshop

Alina Pabin – Blue Cross Blue Shield of Michigan ### 2167064###Speaker###Director, National Solutions and Network Management & Development###Blue Cross Blue Shield of Michigan###
Speaker: Alina Pabin – Blue Cross Blue Shield of Michigan
### @@@ Sarah Oliver – Consortium Health Plans ### 2167066###Speaker###Senior Vice President, Market Insights and Consulting###Consortium Health Plans###
Speaker: Sarah Oliver – Consortium Health Plans
### @@@ Laurel Johnson – Consortium Health Plans ### 2167067###Speaker###Director, Market Insights and Consulting###Consortium Health Plans###
Speaker: Laurel Johnson – Consortium Health Plans
###

2:00pm – 2:45pm ET
Optimize Blue’s UDS Performance (Actuarial & Underwriting)

2:00pm – 2:45pm ET

Closed to Sponsors - Optimize Blue’s UDS Performance (Actuarial & Underwriting Community)

Location: Boca 3-4

Speaker: Bradley Bartle – Wellmark

Speaker: Elizabeth Knape, FSA, MAAA – Consortium Health Plans

Speaker: Ashley Mills, FSA, MAAA – Consortium Health Plans

Speaker: Kristen Wyer – Wellmark

Optional Community Workshop

Bradley Bartle – Wellmark ### 2194789###Speaker###Vice President & Chief Actuary, Actuarial Services###Wellmark###
Speaker: Bradley Bartle – Wellmark
### @@@ Elizabeth Knape, FSA, MAAA – Consortium Health Plans ### 2167070###Speaker###Senior Vice President, Actuarial & Analytics###Consortium Health Plans###
Speaker: Elizabeth Knape, FSA, MAAA – Consortium Health Plans
### @@@ Ashley Mills, FSA, MAAA – Consortium Health Plans ### 2194790###Speaker###Executive Director, Actuarial & Analytics###Consortium Health Plans###
Speaker: Ashley Mills, FSA, MAAA – Consortium Health Plans
### @@@ Kristen Wyer – Wellmark ### 2194791###Speaker###Director Key Account Strategy###Wellmark###
Speaker: Kristen Wyer – Wellmark
###

2:00pm – 2:45pm ET
RFP Process – Mastering the Art with Insights from Industry Peers (Proposal Development Community)

2:00pm – 2:45pm ET

Closed to Sponsors - RFP Process – Mastering the Art with Insights from Industry Peers (Proposal Development Community)

Location: Boca 7-8

Speaker: Lori Benvenuto – Consortium Health Plans

Speaker: Anne Santos – Consortium Health Plans

Optional Community Workshop

Lori Benvenuto – Consortium Health Plans ### 2167068###Speaker###Director, Employer Healthcare Strategy Program Manager###Consortium Health Plans###
Speaker: Lori Benvenuto – Consortium Health Plans
### @@@ Anne Santos – Consortium Health Plans ### 2167069###Speaker###Director, Consultant Relations###Consortium Health Plans###
Speaker: Anne Santos – Consortium Health Plans
###

2:45pm – 3:15pm ET
Connection Break

2:45pm – 3:15pm ET

Connection Break
Location: Caribbean Foyer

3:15pm – 4:00pm ET
Building Community: Using Collective Experiences as Part of Your Marketing Strategy (Marketing & Communications)

3:15pm – 4:00pm ET

Closed to Sponsors - Building Community: Using Collective Experiences as Part of Your Marketing Strategy (Marketing & Communications Community)

Location: Boca 5-6

Speaker: Sara Kilmon – Consortium Health Plans

Speaker: Dana Holmes – Health Care Service Corporation

Speaker: Jeff Babey – Horizon Blue Cross Blue Shield of New Jersey

Speaker: Theo Retos – Blue Shield of California

Optional Community Workshop

Sara Kilmon – Consortium Health Plans ### 2167109###Speaker###Director, Marketing & Communications###Consortium Health Plans###
Speaker: Sara Kilmon – Consortium Health Plans
### @@@ Dana Holmes – Health Care Service Corporation ### 2194793###Speaker###Vice President, Corporate Communications & Public Relations###Health Care Service Corporation###
Speaker: Dana Holmes – Health Care Service Corporation
### @@@ Jeff Babey – Horizon Blue Cross Blue Shield of New Jersey ### 2229068###Speaker###Horizon, Director, Sales Enablement & Education###Horizon Blue Cross Blue Shield of New Jersey###
Speaker: Jeff Babey – Horizon Blue Cross Blue Shield of New Jersey
### @@@ Theo Retos – Blue Shield of California ### 2229069###Speaker###Manager, Program & Project Management, Talent Effectiveness and PRIDE ERG Co-Chair###Blue Shield of California###
Speaker: Theo Retos – Blue Shield of California
###

3:15pm – 4:00pm ET
Consultant Lightning Round (Consultant Relations Community)

3:15pm – 4:00pm ET

Closed to Sponsors - Consultant Lightning Round (Consultant Relations Community)

Location: Boca 7-8

Speaker: Anne Santos – Consortium Health Plans

Optional Community Workshop

Anne Santos – Consortium Health Plans ### 2167069###Speaker###Director, Consultant Relations###Consortium Health Plans###
Speaker: Anne Santos – Consortium Health Plans
###

3:15pm – 4:00pm ET
Engaging with Executive Audiences (Sales & Account Management)

3:15pm – 4:00pm ET

Closed to Sponsors - Engaging with Executive Audiences (Sales & Account Management Community)

Location: Caribbean Ballroom 4-7

Speaker: Anna Bunger – Consortium Health Plans

Speaker: Heather Siebenaler – Blue Cross and Blue Shield of Minnesota

Speaker: Andrea Wilson – Blue Cross and Blue Shield of Minnesota

Optional Community Workshop

3:15pm – 4:00pm ET
Network Portfolio Positioning: Selling Select Networks & BlueHPN (Network)

3:15pm – 4:00pm ET

Network Portfolio Positioning: Selling Select Networks & BlueHPN (Network Community)
Location: Boca 1-2

Speaker: Alina Pabin – Blue Cross Blue Shield of Michigan

Speaker: Sarah Oliver – Consortium Health Plans

Speaker: Laurel Johnson – Consortium Health Plans

Optional Community Workshop

3:15pm – 4:00pm ET
Optimize Blue’s UDS Performance (Actuarial & Underwriting)

3:15pm – 4:00pm ET

Closed to Sponsors - Optimize Blue’s UDS Performance (Actuarial & Underwriting Community)

Location: Boca 3-4

Speaker: Bradley Bartle – Wellmark

Speaker: Elizabeth Knape, FSA, MAAA – Consortium Health Plans

Speaker: Ashley Mills, FSA, MAAA – Consortium Health Plans

Speaker: Kristen Wyer – Wellmark

Optional Community Workshop

4:00pm – 5:00pm ET
Boys & Girls Club Giving Back

4:00pm – 5:00pm ET

Boys & Girls Club Giving Back
Location: Porte Cochere

5:00pm – 6:00pm ET
Private Reception

5:00pm – 6:00pm ET

Closed to Sponsors - Private Reception

Location: Boca Patio

5:00pm – 6:00pm ET
Sponsor Cocktail Reception

5:00pm – 6:00pm ET

Sponsor Cocktail Reception
Location: Caribbean 1-3

6:00pm – 9:00pm ET
Sales Advantage 2024 Welcome Reception (sponsored by Coupe Health, HSA Bank, Prealize & Summus)

6:00pm – 9:00pm ET

Sales Advantage 2024 Welcome Reception (sponsored by Coupe Health, HSA Bank, Prealize & Summus)
Location: The Grove